Spanish Startup Develops Vegan Dry-Cured Ham


Spanish startup Rollito Vegano not too long ago debuted vegan jamón serrano, a dry-cured ham in style in Spanish tradition. Based by Hugo Del Toro and Alex Oprea, Rollito Vegano focuses on creating vegan variations of Spanish dry-cured meats. A vegan serrano ham known as Sinjamón—constructed from wheat gluten, rice flour, coconut oil, beets, and pure flavorings and colorings—is the model’s first product to land on grocery store cabinets. It’s presently obtainable in retailers throughout Spain, together with specialty shops equivalent to Encuentro Vegano and Mi Cabra Vegana in Madrid and Málaga-based on-line platform International Pure. 

Promote-out success
The product has been so in style as a result of there isn’t a different broadly obtainable vegan model of jamón serrano. The corporate bought out of its first batch in at some point and it has a wait listing of lots of of consumers demanding extra. “Firms are thanking us for serving to them save the month as a result of Sinjamón’s turnover—it’s been an incentive for the client to go to the store and take different merchandise with them,” Del Toro and Oprea instructed media outlet Vegconomist Español. Rollito Vegano plans to launch different vegan meats within the coming months.

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