Skagen launches eco-friendly watch collection using vegan apple ‘leather’

Skagen has launched a new sustainable collection of eco-friendly watches in celebration of Earth Day 2021.

The accessory brand, which is part of the Fossil group, was inspired by Denmark – a country that has pioneered earth-friendly processes – to create the Aaren Naturals range.

Each watch in the Skagen Aaren Naturals collection is made using natural and pro-planet materials such as mulberry bark, cork, and apple ‘leather’.

These materials are far more sustainable than leather or synthetic fabric straps and actually, revitalises our natural world rather than destroys it. Instead, the Aaren Naturals range helps to take action against climate change through water and waste reductions.

Moreover, the clock face is created using stainless steel with at least 50% recycled content, so you can be sure that every component of your Skagen watch is carefully constructed to help you become an eco-warrior.

The collection is available in eight gorgeous earthy-toned colourways, which is a subtle nod to the brand’s environmental commitments.

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